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“APAKAH PEMBELIAN KEPEMILIKAN FRANCHISE AKAN SELALU MENGUNTUNGKAN?”
Journal from JIPTUNMERPP / 2019-07-10 11:27:26
Oleh : LIA KARTIKA, Library University Merdeka Malang
Dibuat : 2019-07-10, dengan 0 file
Keyword : Franchising, Brand Awareness, Business Entity
Url : http://drive.google.com/file/d/1dw57ACpW6hgM5aDeVJAFRD-rVCzukcQo/view?usp=sharing
According to Government Regulation No. 42 of 2007, a franchise is a special right owned by an individual or a business entity to a business system that has the characteristic in order to market a product and or service that has been successful and can be used by another party based on the agreement. Is it true that the purchase of franchise ownership will always prosper the franchisees? Or just give maximum benefit for the franchisor? In writing this journal, the authors position themselves as the party that does not agree that the purchase of ownership of the franchise will always be profitable for the franchise buyers. Based on a literature review which states that purchasing franchise ownership is not always profitable, as there are many other things to consider.
Deskripsi Alternatif :According to Government Regulation No. 42 of 2007, a franchise is a special right owned by an individual or a business entity to a business system that has the characteristic in order to market a product and or service that has been successful and can be used by another party based on the agreement. Is it true that the purchase of franchise ownership will always prosper the franchisees? Or just give maximum benefit for the franchisor? In writing this journal, the authors position themselves as the party that does not agree that the purchase of ownership of the franchise will always be profitable for the franchise buyers. Based on a literature review which states that purchasing franchise ownership is not always profitable, as there are many other things to consider.
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Properti | Nilai Properti |
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ID Publisher | JIPTUNMERPP |
Organisasi | Library University Merdeka Malang |
Nama Kontak | Dra. Wiwik Supriyanti, SS |
Alamat | Jl. Terusan Halimun 11 B |
Kota | Malang |
Daerah | Jawa Timur |
Negara | Indonesia |
Telepon | 0341-563504 |
Fax | 0341-563504 |
E-mail Administrator | perpus@unmer.ac.id |
E-mail CKO | wsupriyanti@yahoo.com |
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- Editor: Wiwik Supriyanti, Dra. SS.